SendSquared

Revenue Impact

ROI Calculator

See what SendSquared can do for your portfolio. Enter your property details and we'll show you the revenue opportunity across every channel.

Your Portfolio

Enter Your Property Details

Avg Stay Value

$1,000

Annual Bookings

9,581

Gross Revenue

$9.6M

OTA Commissions Paid

-$689K

Revenue Opportunity

Channel-by-Channel Impact

Voice & AI Voice

Annual inbound inquiries 9,600
Calls handled by AI Voice (50%) 4,800
Previously missed calls recovered 1,440
Conversion uplift (5% on recovered) 72
Recovered Revenue $72,000

Email Marketing

Marketable contacts (est.) 14,371
Campaigns per month 4
Avg open rate (Smart Send AI) 32%
Email-attributed bookings (1.5%) 216
Email Revenue $216,000

SMS & WhatsApp

SMS open rate 95%
Revenue recovery campaigns (cart abandon) 1,917
SMS recovery conversion (20%) 383
WhatsApp re-engagement bookings 48
SMS & WhatsApp Revenue $431,000

WiFi Capture

New contacts captured per year 7,200
Net-new contacts (not in CRM, 25%) 1,800
Direct booking conversion (1%) 18
WiFi Capture Revenue $18,000

OTA Commission Savings

Current OTA bookings per year 3,832
Commissions paid annually -$689,820
OTA-to-direct shift (15% YoY) 575
Commission Savings (Year 1) $103,473

Outbound Remarketing

Unconverted leads (annual) 7,680
Multi-channel outbound conversion (0.5%) 38
Outbound Revenue $38,000

AI Agent vs. Human Follow-Up

Lead Follow-Up Comparison

Your unconverted inquiries are revenue waiting to be captured. Compare the cost and effectiveness of AI-powered follow-up vs. hiring additional agents.

Human Agents

Leads to follow up (annual) 7,680
Calls per agent per day 40
Agents needed (FTE) 1.3
Cost per agent (fully loaded) $45,000
$30K $75K
Total annual agent cost $58,500
Follow-up hours (business only) 8am–5pm weekdays
Avg response time to new lead 2–4 hours
Conversion rate on follow-up 1.5%
Bookings from follow-up 115
Revenue from follow-up $115,000
Net (minus agent cost) $56,500

AI Agent (SendSquared)

Recommended
Leads to follow up (annual) 7,680
Calls per hour (AI capacity) Unlimited
Additional headcount needed 0
Additional staffing cost $0
Follow-up hours 24/7/365
Avg response time to new lead Instant
Conversion rate on follow-up 2.5%
Bookings from follow-up 192
Revenue from follow-up $192,000
Net (no additional labor) $192,000

AI Agent Advantage

+$135,500

additional net revenue vs. human-only follow-up

Total Impact

Your Annual Revenue Opportunity

Voice & AI Voice

$72,000

Email Marketing

$216,000

SMS & WhatsApp

$431,000

WiFi Capture

$18,000

OTA Commission Savings

$103,473

Outbound Remarketing

$38,000

Total Annual Revenue Opportunity

$878,473

Based on conservative industry benchmarks across hundreds of enterprise hospitality deployments. Actual results vary by market, property type, and execution.

Disclaimer: All figures presented are estimates based on normative industry data and are provided for illustrative purposes only. None of the projections, calculations, or revenue figures shown are guaranteed. Actual results will vary based on market conditions, property type, location, operational execution, and other factors. SendSquared makes no warranties, expressed or implied, regarding the accuracy of these estimates or the likelihood of achieving any specific financial outcome.

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