Channel Integration
WhatsApp, Built Into Your CRM
SendSquared's WhatsApp Business integration brings two-way messaging into your Unified Inbox. Send pre-approved templates, automate guest communications, run bulk campaigns, and track every conversation - all tied to your CRM guest profiles with full reservation context.
WhatsApp is a first-class channel inside the SendSquared automation builder, so PMS events like booking confirmed, check-in tomorrow, and post-stay can fire pre-approved templates on WhatsApp the same way they fire on SMS or email marketing campaigns. When a guest WhatsApp thread escalates into a phone call, our AI voice agent picks up with the same reservation context already on screen.
Two-Way Guest Messaging
WhatsApp conversations flow into SendSquared's Unified Inbox alongside SMS, email, and voice. Your team responds from one place with full guest context. Every message is logged against the CRM profile, and the 24-hour conversation window extends automatically with each guest reply.
Unified Inbox
WhatsApp threads alongside SMS, email, voice, and Airbnb in one workspace.
CRM Context
Reservation and guest profile context attached to every conversation.
Rich Media
Images, videos, documents, and voice notes supported in both directions.
Delivery Receipts
Read receipts and delivery confirmation on every message.
Pre-Approved Message Templates
Create, manage, and send WhatsApp Business templates for marketing campaigns, transactional updates, and guest follow-ups. Templates support dynamic variables for personalization, rich media headers, quick-reply buttons, and call-to-action links - all managed and submitted for approval from within SendSquared.
Template Categories
Marketing, transactional, and OTP template categories supported.
Dynamic Variables
Personalize templates with guest name, dates, and property details.
Rich Headers
Image, video, or document headers on every template.
Action Buttons
Quick-reply and call-to-action buttons on every template.
Automated WhatsApp Workflows
Build automations that trigger WhatsApp messages from reservation events, form submissions, lead status changes, and custom business triggers. Pre-arrival instructions, booking confirmations, review requests, and follow-up sequences all run automatically through WhatsApp's native messaging channel.
Event Triggers
Reservation, form submission, lead, and custom event triggers.
Lifecycle Workflows
Pre-arrival, during-stay, and post-departure sequences.
Template Mapping
Template selection and variable mapping in the automation builder.
Cross-Channel
Orchestrate WhatsApp with SMS, email, and voice in one workflow.
Frequently Asked Questions
Does SendSquared support two-way WhatsApp messaging?
Yes. Guests can message you on WhatsApp and your team responds from the Unified Inbox alongside SMS, email, and voice - all in one place.
Can I use WhatsApp message templates?
Yes. Create and manage pre-approved WhatsApp Business templates for marketing, transactional, and follow-up messages directly within SendSquared.
Does WhatsApp integrate with automations?
Yes. Trigger WhatsApp messages from reservation events, form submissions, lead status changes, and custom workflows using the automation builder.
Can I manage multiple WhatsApp numbers?
Yes. Connect multiple WhatsApp Business numbers - local and toll-free - and manage all conversations from a single dashboard.
Ready to Get Started?
See how SendSquared can transform your hospitality operations.
Schedule a Demo