CRM Articles

11 articles tagged with "CRM"

MCP for Hospitality: AI Agents and Your CRM

Model Context Protocol (MCP) explained for hospitality. How Claude, ChatGPT, and other AI agents connect to your CRM and what use cases work today.

Apr 30, 2026

Strategy

4 Types of CRM Systems Hotels Actually Need

The 4 types of CRM systems: Operational, Analytical, Collaborative, and Strategic. Which type hotels and vacation rentals actually need.

Mar 30, 2026

Strategy

Hotel Direct Booking Strategy: Reduce OTAs

A hotel direct booking strategy built on guest data capture, CRM segmentation, automated remarketing, and revenue attribution to reduce OTA dependency.

Mar 29, 2026

Strategy

Hotel Upselling With Guest Data and CRM

Hotel upselling powered by guest data and CRM automation. Use reservation data and pre-arrival workflows to increase revenue per booking.

Mar 25, 2026

Strategy

Best Hotel CRM Software in 2026

Comparing the best hotel CRM software for 2026. What makes a hospitality CRM different and how to evaluate SendSquared, Revinate, and Cendyn.

Mar 23, 2026

Strategy

Vacation Rental CRM in the Age of AI

A hospitality CRM built for hotels and vacation rentals becomes the data lake that powers agentic AI tools and intelligent guest experiences.

Mar 22, 2026

Strategy

Vacation Rental CRM + PMS Integration

A vacation rental CRM disconnected from your PMS is just a contact list. Learn how PMS-connected CRM drives direct bookings and lifetime value.

Mar 10, 2026

Technology

Hotel Unified Inbox for Guest Communication

Guests reach out via email, SMS, WhatsApp, Airbnb, phone, and web chat. A unified inbox brings every conversation into one view so nothing gets missed.

Mar 5, 2026